For many small businesses, it can seem tough to keep up with Nashville web design because what was a modern trend yesterday may be passé today. However, there are a few modern design styles that are going to stick around for a bit and are worth incorporating into your website.
It’s important to remember though that even if you want a modern web design moving forward, you aren’t just doing it for the sake of keeping up with the competition. You should be modernizing your website to make the user experience easier and more enjoyable for your potential customers.
Here we look at four modern web design trends that you can apply to your small business if it’s the right fit for your traffic.
#1: Test a long scroll
The long scroll stays trendy and modern when it comes to Nashville web design because interactions are promoted with more urgency, the navigation is simple, storytelling can be seamlessly executed, and visitors are going to stay on the page a little longer. The length of the scroll also gives businesses a huge advantage when it comes to the mobile web because it’s responsive and people enjoy this way of navigating through a site.
#2: Use a responsive flat design
Flat web designs have been trendy for some time, and they continue to be popular. While there are other techniques that you can use, this style focuses on a minimal approach when applying the elements of design. Brands like FitBit have been utilizing the attractiveness of a flat design, as well as small businesses such as local dentists and landscapers.
#3: Incorporate images in motion
Whether you want to give people a 360° view of a product, or you want to showcase before and after photos, you can grab the attention of the viewer with subtle motion. People’s eyes will naturally gravitate to the movement, so you’ll have an opportunity to enhance the experience of your traffic and highlight specific areas of your business. Plus, animation on your Nashville web design that uses motion will help peak the interest of potential customers.
#4: Apply a scannable card layout
If you have a lot of pages filled with data, then a card layout will be an excellent way to get your message across. Look at places like Pinterest and Google Now if you want to see a good example of the card layout that can be applied. Pages that are heavy with content are much easier for your visitors to take in and absorb because the grids allow you to emphasize the essential aspects of your content. That way, you don’t overwhelm visitors but give them a simple way to navigate around your website and find what they came for.
These are just a few of the modern designs that you can apply to your small business website. If you have any questions about how to give your Nashville web design a boost, then bring in the pros for a consultation to guide you on those next steps.
