
Project Description
We worked with Traffic Safety Supplies to launch a new enterprise website that supports their mission-driven focus on road safety while streamlining the customer experience. The site was designed to showcase TSS’s extensive inventory of traffic control products available for sale, rental, and repair—ranging from PPE and signage to temporary rumble strips and equipment for major highway projects. The new site emphasizes product discovery, ease of communication, and clear calls to action, including quote requests, employment applications, and location-based contact forms. The site also features dedicated sections for services like repairs, trade-ins, and used equipment.
In addition to importing and organizing hundreds of products from the previous site, we implemented a catalog-style product display without pricing to guide users toward submitting a quote. Users can easily browse by category, add items with quantity selections, and submit their list for a custom estimate. With a sharp focus on their core values—speed, reliability, and expertise—the site also highlights TSS’s fast turnaround times, free quotes, and trusted status among contractors, municipalities, and utility providers. Additional features include a credit application, Constant Contact signup, branded partner logos, and the ability to apply online, all aligned with the company’s goal of building awareness and driving lead generation.