
Project Description
We built a custom, conversion focused site with a logo add on for Freedom Hormone Therapy, a Nashville clinic specializing in men’s hormone replacement therapy, primarily testosterone, delivered in person. The site’s purpose is clear: explain the process, build trust through transparent information, and make it easy to book a visit.
The experience leads with FHT’s promise to help men regain energy and health, then routes visitors to How It Works, Services, and Booking. The Services page outlines the HRT journey with plain language—assessment, labs, plan, follow ups—while the About page features the practitioner’s photo and story to underscore service and pricing transparency. Functionally, the site connects to AestheticsPro for online scheduling, links to the Patient Portal and email signup, keeps contact options prominent, and includes an FAQ plus legal pages in the footer. The design is modern and simple, using a bold red and blue palette and a clean logo. The result is a crisp, trustworthy presence that educates, drives bookings, and leaves room to add supplement sales as the clinic opens later this year.