How we helped
Underdog Dumpster
About The Company
Underdog Dumpster is a locally owned and operated dumpster rental company based in Clarksville, Tennessee, offering fast, affordable, and reliable roll-off dumpster services for both residential and commercial projects. They provide a range of dumpster sizes (typically 10-, 15-, and 20-yard containers) to help homeowners, contractors, and businesses handle waste from cleanouts, home renovations, construction sites, landscaping debris, and more, with same-day or next-day delivery, flexible rental options, and transparent pricing with no hidden fees. With over a decade of experience and a focus on personalized customer service, Underdog Dumpster makes waste removal simple and efficient throughout Clarksville and the surrounding communities.
Return on Investment
Advertising Needs
Underdog Dumpster’s advertising needs were focused on building strong local brand awareness and quickly establishing trust as a new dumpster rental company in the area. Since customers often need a roll-off dumpster fast for projects like cleanouts, renovations, and construction work, their marketing strategy needed to prioritize visibility across multiple channels to stay top-of-mind and capture high-intent leads. By using a multi-channel approach combining targeted search advertising, local brand exposure, and consistent messaging we were able to reach both homeowners and contractors throughout the service area, reinforce credibility, and position Underdog Dumpster as a reliable go-to option for fast, affordable dumpster rentals in Clarksville, TN.
| Stats | September | October | November | December |
|---|---|---|---|---|
| Leads Gained | 46 | 54 | 41 | 55 |
| Revenue Generated | $23,000 | $27,000 | $20,000 | $27,500 |
| Return on Investment | 1001.53% | 1193.10% | 881.80% | 1217.05% |
The Results
We were successful in achieving this goal by expanding Underdog Dumpster’s visibility across the local market and consistently driving high-quality leads through a multi-channel marketing approach. Over the course of five months, the campaign delivered an average 1,073% ROI and an estimated $98,000 return, demonstrating outstanding performance and profitability. These results confirmed that building brand recognition while staying in front of high-intent customers across multiple platforms effectively generated steady growth and positioned Underdog Dumpster as a trusted local provider.
