Running a business with an online platform comes with many benefits and risks, with one of the risks being that customers cannot see you, making them a bit skeptical about your services. Which is exactly why you need a dynamic contact us page.
Put yourself in the shoes of your customers. What do they want? Answers!
That’s why it’s important to provide an inviting space for them to ask questions. Not only will it bring them closer to you (and improve your sales), but they will also lose some of their skepticism and become more willing to use your services.
Let’s take a look at what it takes to build a contact us page that improves your reputation. Keep reading to learn more.
Creating a Contact Us Page That Captivates
These are just a few tips to get you started. You may want to consider using a contact us page template and reviewing contact page examples as you build yours. You can also hire a professional agency that will design your page to convert visitors into customers.
Include FAQs
You already know that the customer is looking for answers, so provide them with as much detail as possible before they contact you to ensure their needs are being met.
Contact Credentials
Your contact page should always include your company phone number, email, and physical or mailing address to comfort the customer about the status of your business. Without this information, they may think that you’re a fly-by-night business.
Maps
Include maps so that your customers can find you! They may want to reach out in person. Maps also provides you with a boost to your search engine rankings if your business focuses on a certain geographic area.
Images
Many people are visual beings, meaning they interpret details according to what they can see. Words can be powerful, but images attract the eye. Images are another way to get a small SEO boost.
Tone
Watch your tone. Keep it friendly and succinct, but with a professional tone.
CAPTCHA
Including a CAPTCHA function will not only prevent spammers but also make your customers feel more secure using your site.
Ease of Use
The contact page should be one of the easiest pages for your customers to navigate. Keep it simple so they don’t get frustrated and leave.
Spelling/Grammar
Check your spelling and grammar. Mistakes will jump off the page and could cause you to lose business.
Final Thoughts
Ultimately, your contact page is an important part of your website’s customer outreach. Your business relies upon the cohesive and supportive nature of this interface. Don’t let your customers down before they even have a chance to reach out.
We hope you found this post helpful and informative. When you’re ready to get your website running at full capacity, don’t hesitate to visit our contact us page to get in touch with us so we can meet your web design, marketing, and creative needs.
