Creating a web design in Nashville for your small business is very involved, and as you look at competitors and big business websites to get ideas, the list can get long of the features that you want to add. However, even if some of the web design features work on one site does not mean they are right for all of them. Here we look at five features that your small business website design can do without, and a few things that you can focus on instead.

#1: Autoplay features

Autoplay features are on a lot of websites from news media to pet shops, but unless you have a purpose for these such as showing live feeds, it really is unnecessary. Some people will find these also to be a distraction and an annoyance when they do not serve a purpose, and they can slow your site down. If you do decide to have an autoplay feature, make sure you get a consultation from a Nashville web design company to ensure you have the best website speed and that it is high -quality.

#2: Music

Music playing in the background can seem like a nice touch for businesses like wedding planners and guitar stores, but just like autoplay features, it may just slow down your site and distract visitors when they are trying to search quietly for information.

#3: Video

While videos can be an excellent addition to incorporate into your Nashville web design, they are not entirely necessary. Make sure you speak with professionals to ensure your video is worthy of taking up space on your website, and that it does not slow it down too much. Trust that you would rather give your customers a faster experience versus a slower one because you have videos on each page. Ask yourself if the video is relevant and if it improves your web design and makes it more informative or if it is just taking up space.

#4: Pop-ups

When you continually distract your viewers with pop-ups throughout the navigation of your Nashville web design, you will see your bounce rate go on the rise. While certain pop-ups can be beneficial, such as setting them so they appear when someone is about to leave the page, you can also get these results with live chat. Once again, if you are not sure whether the pop-ups you use are necessary or effective, get the pros gather the data so that you can decide if they are a feature worth keeping.

#5: Too much content

While you want to ensure you have plenty of content on your website design in Nashville, you do not want to put irrelevant information out there that has nothing to do with your business. Stick with content that your customers will need, and make sure that you use a voice that is engaging, informative, and personable to your brand, and cut out the parts that are just fluff and space fillers.