In today’s day and age, there’s no room for bad website design.
It’s impossible to overstate the importance of a modern, fully functional website. Poor website design can make or break your business.
Whether you’re a small business owner or not, choosing to design and build a website is a big risk to take.
Here are a few website blunders you should avoid to save both your business and reputation.
Bad Website Design 101: Top Blunders to Avoid
No matter what your intentions are when designing your website, sometimes it’s best left to a professional who can guarantee that you’ll get what you need.
Rest assured, they will make sure to avoid these eight website mistakes and save your business a whole lot of time and money.
1. Slow Website Load
The cardinal sin of bad web design is to have a slow loading time. You only have a few seconds to capture the attention of your site visitors, and that’s about it.
Research shows that 40% of web visitors will lose interest after an average of four seconds, and more abandon your website for another.
Slow websites drive away visitors and cost you money!
2. An Outdated And Cliche Call-to-Action
A call-to-action (CTA) is an instruction on your website that will compel your customers to act. But a CTA that is over-used, vague, or cliche can drive your customers away.
Some examples of this include: “buy now”, ”act now”, and ”don’t miss out”. If you’ve seen this CTA once, you’ve seen a thousand times. Think of something eye-catching, compelling, clear, and concise.
3. External Link Tabs
If you want to lose a potential customer in a hurry, then links that open up in a new tab, directing traffic away from your website, will do this.
Multiple tabs or windows open at once also tend to slow down computers or mobile devices. This makes for a double-whammy of problems!
Make sure the links on your site open in the same window, not a new one.
4. Failure to Use H1 and H2 Headers
Time is money these days, and most people won’t take the time to read every word on your website. At best, they will skim each page.
This is where H1 and H2 headers are extremely important in dividing and highlighting important bits of content on your website. They also make it easier for your customer to navigate your site and help to boost your SEO ranking per page.
5. Overly Minimalistic Design
While minimalistic website design is all the rage these days, you want to steer clear of a website that’s vague and even borderline cryptic.
Keep your website simple, yet include important information that your average customer will find useful. They still need to get a sense of who you are and what you offer as a business.
6. Obscure Navigation
Is there anything more frustrating than a website that’s impossible to navigate? Don’t fall into this trap too. Make sure each page tab, search bar, and your contact information is visible.
7. Hard-to-Read Font Size
An all-too-common website blunder is using a font size that is difficult to read. This goes for a font type that’s cursive or even light in color.
Bear in mind that your audience age may vary from young to a little more mature. Everyone should be able to decipher what services you offer. Stick with a standard font size of 12-14.
8. Your Site Isn’t Mobile Friendly
Finally, if your website isn’t mobile-friendly then what decade are you living in? Nowadays, half of the world’s internet users access the web from the palm of their hand- i.e. their cellphones.
To add to this, a huge component of your SEO ranking on Google boils down to mobile compatibility. Make sure your website is fully scalable!
Avoid These Website Blunders With Professional Design
At All My Web Needs we take bad website design seriously. We aim to give your website a new lease on life, no matter how many blunders stand in our way.
Get in touch with our team to discuss your web management needs today.